The JJMAS events have been prominently featured in the local news media outlet Prajaavani Vaarthe, bringing much-needed attention to the rights and welfare of women engaged in sex work (WSW). The coverage highlights the JJMAS efforts to promote healthcare awareness, the availability of legal services aimed at addressing issues such as discrimination, harassment, and violations of their rights within the community, and social entitlements and govt schemes for this marginalized group. Through this media spotlight, JJMAS is fostering greater public understanding and support for women in sex work, advocating for their dignity, safety, and well-being.